WIN Expo provides winery and vineyard professionals access to nearly 300 of the industry’s best suppliers and service professionals showcasing their most current, innovative new products and services.
Exhibitors will again be participating in the popular #ExpoDeals program, offering one day, end-of-year specials to attendees. #ExpoDeals will be promoted in the days leading up to the show so that attendees can plan their purchases prior to the event.
In addition to offering an extensive array of cutting edge products and services found on the trade show floor, a day-long conference featuring fifteen comprehensive workshops focusing on four main tracks: Winemaking & Production, Sales & Marketing, Business Strategy & Leadership, and Vineyard & Growers.
All four tracks feature interactive sessions to facilitate greater subject emersion, insights, and value for the attendees, as expert panels of industry thought leaders and innovators will be sharing their ideas, information, and predictions to help better prepare for the coming year.
WIN Expo's successful #ExpoDeals program will once again provide Black Friday / Cyber Monday discounts for the wine industry. This one-day-only buying opportunity is for wineries to save on end-of-year specials and discounts offered exclusively by WIN Expo Exhibitors.
Registration Tent
At the registration tent, located in front of Grace Pavilion. Day-Of / Walk-In Registration will also be available at this time.
Grace Pavilion
Hall of Flowers
Room: Garrett Hall
Room: Finley Hall
Room: Kraft Hall
Room: Garden Building
Room: Hall of Flowers - Booth #718
The Exhibit Hall Trial Tastings program features complimentary trial tastings to show how different products and methods affect wine outcomes. These trials are unique to the Exhibit Hall Floor and are separate from any Conference Session Trials.
Room: Garrett Hall
Room: Finley Hall
Room: Kraft Hall
Room: Garden Building
Hall of Flowers
A select group of wines chosen from the winners of the 2024 North Coast Wine Challenge will be poured.
Room: Garrett Hall
Room: Finley Hall
Room: Kraft Hall
Room: Garden Building
Grace Pavilion
Hall of Flowers
Enjoy some snacks and antipasti on the trade show floor.
Room: Finley Hall
Room: Kraft Hall
Grace Pavilion
Hall of Flowers
There is no additional fee for parking within the Sonoma County Fairground's parking areas for attending WIN Expo.
Two Parking shuttles will run concurrently from the furthest parking area, Brookwood Parking "Lot D", to the Main Entrance at Grace Pavilion for the duration of the Expo.
There is no parking on roadways, ramps, access ways, or grass areas, and you may not block other vehicles, entrances, or exits to designated parking areas.
VIOLATORS WILL BE TOWED. Parking will be strictly enforced.
All Parking for WIN Expo is Free of Charge. Parking Shuttle services will run all day from "Brookwood Parking Lot D" to the Main Expo Entrance on the day of the show.
We are committed to keeping your e-mail address and other non-public information confidential. We do not sell, rent, lease or give away our attendee or exhibitor contact information to any third parties, and we will not provide your personal information to any third party individual, government agency, or company at any time unless compelled to do so by law.
We will use your e-mail address solely to provide timely information about WIN Expo and updates pertinent to your participation as an exhibiting company.
WIN Expo will maintain any contact information you send to us via e-mail in accordance with applicable federal law.
You will receive SPAM emails from unknown solicitors offering to sell you attendee lists or lodging room blocks for WIN Expo. These companies are not affiliated with WIN Expo, and do not have the attendee information they are claiming to sell.
If you look at the sender's email address, you will see these emails are not originating from one of our company domains (@wineindustryexpo.com, @wineindustrynetwork.com, or @wineindustryadvisor.com).
The only other authorized companies that work with WIN Expo are: our Official Caterer, our Exhibitor Services Partner (Rossi Expositions) and our Registration Platform Lead Retrieval service (Brushfire.com).
We cannot state this enough: We do not sell any of our event lists; Exhibitor Lists or Attendee Lists, and we do not sell lists from previous events. In an ongoing effort to curb the number of calls and emails our Exhibitors do receive, our Exhibitor Listings on the web site have never contained email addresses, staff names, or phone numbers for primary contacts: https://wineindustryexpo.com/information.php#exhibitorlist
We also list ourselves as an Exhibitor, and we see the same emails hitting our inboxes offering to sell us our own list. Even offering lists for other shows that we are not participating in... this is not a new tactic for spammers and list sellers.
We have received reports that unauthorized companies, such as Global Housing & Lodging Services, HLS Global, Otrix Housing Services, and others, may pose as official lodging / hotel room block contacts for WIN Expo and coupons, deals or other discounts for using their service - These companies are not affiliated with WIN Expo.
For your own protection, please exercise caution when making hotel and travel arrangements with such entities. WIN Expo only guarantees hotel room rates, availability, benefits and protection for reservations made through our official hotel partners. If you choose to book with a vendor not endorsed by WIN Expo please verify their credentials before giving them any payment information and independently confirm that your reservations have been made and will be honored by directly contacting your chosen hotel.
We have spoken to our attorney about this over the last several years, and they have advised that it is virtually impossible to prevent anyone from sending someone else an email claiming that they have something to sell. If they do not offer their own “unsubscribe” feature in their emails, then they are technically breaking CAN-SPAM Act, GDPR, CCPA, and subsequent laws, as well as being generally bothersome and rather annoying.
You can block all of them that hit your inbox offering to sell attendee lists or hotel room blocks - Again, these companies are not affiliated with WIN Expo or Wine Industry Network.
Pro Tip: If you’re using Microsoft Outlook as your email client, you can right click their email and select “Junk -> Block Sender or Block Senders Domain”. These spammers also typically use “rolling email addresses” meaning they will just use a different sending address once it gets blocked. You can also contact your Internet Service Provider to see if there’s anything they can do to help mitigate incoming SPAM.
In appreciation for the valuable resources that our local associations provide to our North Coast wine region, WIN Expo provides participating associations with individualized discount codes that allow their members to receive a FREE Expo Floor Pass ($35 value). Discount codes are distributed directly to associations to give to their members for use when registering for WIN Expo.